Digital Issue 05
Digital Issue 05, Nov 2019
ETHOS Digital Issue 05
In this issue of ETHOS Digital Edition, we bring together perspectives on how behavioural insights can contribute to policymaking and intervention in constructive ways. Featuring: Dilip Soman, Ong Qiyan, Lorenz Gotte, Do Hoang Van Khanh and Low WeiJian.
Editorial
by Alvin PangAs public agencies explore and experiment with subtle behavioural interventions, or nudges, to encourage desirable outcomes among the public,a more naunced understanding of how they can best be applied is emerging—including a realisation of use cases where they may be less appropriate or less effective or even counterproductive.
Nudge and Sludge: A Conversation with Dilip Soman
Conversation with Professor Dilip SomanBesides nudging positive behavioural change, designers of policies and processes should also think about whether there are hidden frictions that impede change.
How to Nudge Better in Public Policy
Ong QiyanBehavioural nudges will only improve public outcomes if the principles for their successful use–including individual choice–are followed closely.
Using Behavioural Insights More Effectively in Policy Interventions
Lorenz GoetteNudges work best when individuals are given feedback on the implications of their actions, and when policymakers weigh the costs and benefits of nudges alongside standard policy measures.
Encouraging Car Lite Travel through Gamification: The Kids Smart Travel Challenge
Low Weijian, Do Hoang Van KhanhGaming techniques and incentives successfully shifted students towards taking more car-lite trips, and changed parental attitudes towards public transport.